Experience Naturalness –
the Beauty Concept from SANTE Natural Cosmetics

SANTE Natural Cosmetics fulfil the most exacting demands of modern, natural and especially skin-friendly cosmetics. The gentle interaction with active and nourishing herbal extracts combined with state-of the-art cosmetology guarantees sustained care and protective products that make naturalness an experience every single day.

Trust in Nature

SANTE Natural Cosmetics is a special form of care with carefully selected, natural active substances such as plant oils and extracts from biological cultivation or collected from nature. The very special combination of botanical substances, comprehensive effectiveness and skin-compatibility tests and optimally harmonised, complimentary formulas form the basis of the holistic SANTE Beauty Concepts for skin, hair and nails.

In addition, special attention is given to the purity and skin-friendliness of the raw substances used because SANTE Natural Cosmetics are especially formulated to meet the needs of sensitive to allergy-prone skin. The nourishing effect and convenient use of all the products is regularly tested and confirmed by voluntary test persons under dermatological supervision.

The development and production of SANTE Natural Cosmetics is based on a principle of responsible interaction with natural resources and people. All products are manufactured with close observance of comprehensive quality criteria. The fastidious selection of raw substances and their further value-preserving processing as well as environmentally sound packaging and meticulous quality controls are an integral component of this.

We respect the needs of the environment and are committed to the protection of animals and the maintenance of the world as a whole.

The German natural product industry enforces its own high standards

In addition to numerous ecological test-commendations, today, a large component of the SANTE products range already satisfies the strict criteria for "controlled natural cosmetics" in accordance with the guidelines of the BDIH. You can identify the certified products with this sign.

Despite the sometimes intense competition, German manufacturers of natural personal care products have recognized that common interests and values bind them strongly. For example, they have adopted a common definition for the term “natural”, as it applies to personal care products. Moreover, they have accepted a tough (and costly) enforcement mechanism, overseen by the trade association BDIH. The BDIH “Certified Natural” seal of approval is awarded only to products evaluated by independent laboratories for compliance to the established natural guidelines. This successful program has greatly increased consumer confidence in the term “natural”.

Government controls protect consumers

Unlike the American FDA, which also establishes rules for ingredients in personal care products, German governmental agencies enforce their rules rigorously. For example, government agents visit manufacturers regularly to inspect manufacturing procedures, and to take product samples for testing. The testing includes checking the accuracy of ingredient declarations printed on packaging. As a result, fraudulent ingredient listings have been practically eliminated. By contrast, accepting the truthfulness of American personal care products requires from the consumer a leap of faith in the honesty of the manufacturer.

Active media role increases consumer confidence

The German consumer enjoys a high level of accessible, quality information to assist in evaluating products. For example, the monthly magazine, ÖKO-TEST, publishes critical reviews of consumer products from natural and environmental standpoints. It analyzes leading brands from both the natural and conventional marketplaces in terms of ingredients, packaging, performance and price. The magazine has been a leading factor in increasing German consumer awareness, manufacturer responsibility, and product quality.

We oppose animal testing!

SANTE products contain trusted, traditional, plant-based ingredients recognized for generations as completely safe for the intended use by humans. Testing takes place exclusively on human volunteers. These tests accompany every Logona product, starting with self-testing by research and development staff members, continuing with similar staff testing during the microbiological stability trial period, and finally culminating with rigorous, scientific testing on paid volunteers under independent, dermatological supervision. Only after a product has successfully passed each of these phases can it be introduced to the marketplace.
Respect for people, animals, and environment is the basis of our ethical self-image. For this reason we are actively engaged in the movement to validate alternative test methods, which do not utilize animals. We strongly believe that animal testing belongs to the past.

BDIH Certification -- Going beyond the talk

SANTE has been a strong supporter of the European movement to define and regulate the term natural personal care (“Naturkosmetik”). Consumer confidence had suffered over the years because of its rampant misuse by manufacturers. To address this problem, the German trade association BDIH worked diligently to define the border between natural and conventional personal care products. The BDIH formulated a set of guidelines to which products must comply in order to receive the BDIH Seal of Approval. Manufacturers must submit their nominated products to an independent laboratory for analysis. If the lab results comply with the guidelines, the product receives the BDIH Seal.